Professional Communication Classroom Research Articles

The Importance of Topoi in the Business and Professional Communication Classroom

This essay discusses the need and the value of explicitly integrating rhetoric within the business classroom setting; introduces basic rhetorical structures that enhance the workplace skill set; identifies the significance of topoi in the business and professional communication classroom pedagogy; and provides an example of the practical application of using topoi as a pedagogical construct in the business and professional communication classroom.

Teaching Students in the Technical and Professional Communication Classroom Practices for Innovation Rhetoric

Initiating and continuing rhetorical invention is an important practice for teams seeking to innovate. Workplace professionals demonstrate one potential model of rhetorical innovation by instantiating four rhetorical moves that make up a broader practice of difference-driven inquiry (DDI). But it remains unknown how DDI, as a model of innovative rhetoric, can be taught in the technical and professional communication classroom. Over the course of two studies, the author investigated a pedagogy attempting to teach practices for innovation rhetoric. The results show that the pedagogy can be effective but that more scaffolding is needed.

Creating Authentic Learning Experiences in the Business and Professional Communication Classroom

Creating Authentic Learning Experiences in the Business and Professional Communication Classroom

Protecting Pandemic Conversations: Tracing Twitter’s Evolving Content Policies During COVID-19

Throughout the COVID-19 pandemic, Twitter has served as a leading public platform for sharing, receiving, and engaging with virus-related content. To protect users from misinformation, Twitter has enforced stricter content-vetting policies. This article positions Twitter as a politically motivated entity and briefly traces Twitter’s use and applications of the term “harmful content.” The author investigates how the platform’s broadening of its definition of harmful content illustrates Twitter’s strategy for combating misinformation by acting on kairotic moments in a way that is shaped by the diverse authoritative voices already guiding larger public COVID-19 discussions. The article concludes by examining the roles these observations can play in technical and professional communication classrooms.

Orienting Access in Our Business and Professional Communication Classrooms

A hallmark of business and professional communication is an emphasis on pragmatic but theoretically grounded work. Thus, business and professional communication scholars are ideally suited to turn the theories found in disability studies into practice. In this article, I do just that by creating a theory—orienting access—that draws on concepts from disability studies. Orienting access calls for business and professional communication faculty to consider alternate pedagogies to ensure that our classrooms are truly accessible to all students. It also models the behaviors to teach how to design and create information that is accessible for all audiences.

Using Digital Learning Platforms to Extend the Flipped Classroom

Although digital environments already play a vital role in the flipped classroom model, this research project shows that in university writing classrooms, innovative content design and delivery systems can extend the walls of the classroom to areas beyond, in which students transfer and connect course content with the professional world. In this article, we describe the incorporation of video learning modules into three professional communication classrooms for just such a purpose.

Understanding and Using the Relationships Between Business and Professional Communication and Public Relations

Aspects of research and pedagogy from the public relations discipline can benefit the business and professional communication instructor seeking new dimensions for the business and professional communication classroom. Elements of public relations (PR) found in Association for Business Communication articles and journals may be incorporated in the business and professional communication curriculum, but we lack a systematic overview of the overlaps between PR and business communication theory and practice. This article is a practical guide for instructors wanting to add PR content to their curriculum. It presents respective theoretical origins, media reliance similarities, common perspectives, overlaps of academic challenges for legitimacy and respectability, and potential classroom applications.

Response-to-Complaint Letter as a Rhetorical Genre

<para xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"> Standard in many professional communications classrooms is the teaching of the general business letter and sometimes, more specifically, the complaint letter. This tutorial draws upon the scholarly research from professional communication, education, and business to address the methods of how to teach a response-to-complaint letter. I recommend a theory-based tutorial for the undergraduate professional communication classroom. This tutorial complements existing teachings on standard form-letter writing and could serve as a supplemental component to a marketing or management course. </para>

Introducing Engineering Students to intellectual Teamwork: The Teaching and Practice of Peer Feedback in the Professional Communication Classroom

Introducing Engineering Students to intellectual Teamwork: The Teaching and Practice of Peer Feedback in the Professional Communication Classroom

Ethics, Critical Thinking, and Professional Communication Pedagogy

Critical thinking pedagogy offers a supportive environment for teaching ethics in the professional communication classroom. Four important aspects of critical thinking which particularly encourage ethical thought and behavior are identifying and questioning assumptions, seeking a multiplicity of voices and alternatives on a subject, making connections, and fostering active involvement. Focusing on these behaviors allows an ongoing incorporation of ethics into many different aspects of the classroom.